New York, NY – Following its unforgettable on-stage debut at the 2015 BET Awards, Puffy Daddy and the Family’s ‘Finna Get Loose’ ft. Pharrell has taken the music industry by storm, kicking off the hip-hop legend’s long-awaited musical comeback.  With over 26,000 downloads within its first week, 446,000 streams per week, and over 1.5 million Spotify streams to date, ‘Finna Get Loose’ arrives as this week’s top debut at No. 44 on the Hot R&B/Hip Hop chart.  The release marks Puff Daddy and the Family’s 63rd charted single, further solidifying his monumental musical career.  As ‘Finna Get Loose’ climbs up the charts, fans of the song are given an exclusive, behind-the-scenes look at the single’s creation and recording via Apple Music.

Released exclusively through Apple Music, the video finds the Bad Boy Entertainment exec in the studio with Pharrell, as they work together to create the song’s unique sound. (Seen HERE).

Puff Daddy and the Family’s return to the Billboard charts was powered by its overwhelming media response, with praises from Rolling Stone, Billboard, MTV, Complex, Hot New Hip Hop, XXL Mag, and Stereogum.  Entertainment Weekly declares ‘Finna Get Loose’ ft. Pharrell, “a win for Bad Boy Records,” while Hip Hop Wired predicts the single, “is destined for copious amounts of club play and streams.”

The single has also made a huge splash on social media, as the Pharrell-assisted BET Awards performance triggered an outpouring of fan-uploaded dance videos.  This momentum sparked the #FinnaGetLooseChallenge, with fans and celebrities alike putting their own spin on the song’s unique dance beat. Chris Brown and Snoop Dogg have taken up the challenge, and XXL Mag calls the movement an “internet hit,” compiling their very own ranking of the best #FinnaGetLooseChallenge dance moves across the web (Seen HERE).  Keeping the #FinnaGetLooseChallenge momentum strong, the Bad Boy Entertainment founder released an exclusive, behind-the-scenes look at his 2015 BET Awards performance. The Armani Ortiz-directed video follows the rapper and his dancers as they prepare for their performance, offering viewers a look into how Puff Daddy’s distinctive dance moves came to be (Seen HERE).

Find all download links and relevant assets below:

“Finna Get Loose” ft. Pharrell Williams by Puff Daddy and the Family is available for purchase at the iTunes links below:

iTunes (Clean): http://apple.co/1C0UYts

iTunes (Explicit): http://apple.co/1ds7K8g

“Finna Get Loose” ft. Pharrell Williams by Puff Daddy and the Family can be heard at the Soundcloud link below:

Soundcloud: http://bit.ly/BadBoyEntSC

To watch a clip of the “Finna Get Loose” ft. Pharrell Williams performance at the BET Awards, click here.

To watch a behind-the-scenes look at the 2015 Bad Boy Entertainment Reunion performance, click here. 

To watch a behind-the-scenes look at Puff Daddy and the Family and Pharrell in the studio, click here.