Downtown/Atlantic recording group Miike Snow have released a striking music video in support of their latest single, “My Trigger.” The clip serves as a creative partner to Miike Snow’s breakthrough single/video, “Genghis Khan,” once again directed by Pulse Films’ Ninian Doff (Migos, Royal Blood, The Chemical Brothers, Run The Jewels) and co-starring actors Adam Jones and Edward Hayes Neary. “My Trigger” is available now via Miike Snow’s YouTube and Tumblr page.

The track – one of many highlights found on Miike Snow’s acclaimed third studio album, iii – is currently impacting Alternative radio outlets nationwide; “My Trigger” is available now at all DSPs and streaming services.

“Genghis Khan” – the previous single from iii – has proven a critical success and a top 5 favorite at Alternative outlets nationwide. The track’s ingenious companion video has now drawn more than 10 million individual YouTube views thus far. In addition, “Genghis Khan” has just been honored with Britain’s D&AD Awards in the categories of “Direction For Music Videos” and “Choreography For Music Videos,” following up on a recent “Best Performer” triumph at the Berlin Music Video Awards.

Perhaps more significant has been the unique popularity “Genghis Khan” has received on Tumblr. The clip’s deconstruction and reinvention of traditional spy movie gender roles led to the seemingly spontaneous creation of countless memes and fan art, prompting The Daily Dot to note how the video “has spawned the first viral microfandom of 2016.”

Miike Snow – who are just wrapping up a popular North American summer headline tour – will hit the road again in September for some of their biggest US dates yet, including a much anticipated show at New York City’s famed Radio City Music Hall on Wednesday, September 28th (see attached itinerary). The schedule also includes a string of late summer/fall festivals, including Philadelphia, PA’s Radio 104.5 Summer Block Party (Sunday, September 18th) and Austin, TX’s Austin City Limits Music Festival (Sunday, October 2nd and Sunday, October 9th), not to mention a very special headline set at San Diego, CA’s CRSSD Festival (Saturday, October 1st). For complete details and additional information, please see www.miikesnow.com.

In the meantime, Miike Snow will cross the Atlantic for appearances at renowned international festivals in Austria, The Netherlands, Belgium, Germany, Switzerland, and France. The epic tour began with a sold out spring schedule highlighted by well-received Sunday sets at Indio, CA’s Coachella Valley Music and Arts Festival and then followed by an array of additional festival appearances including Irvine, CA’s KROQ Weenie Roast 2016, Durham, NC’s Moogfest, Gulf Shores, AL’s Hangout Music Festival, Boston, MA’s Boston Calling, New York City’s Governor’s Ball NYC Music Festival, Winter Park, CO’s Divide Music Festival, Chicago, IL’s Lollapalooza, and San Francisco, CA’s Outside Lands. Billboard declared the latter set to be among Outside Lands’ “11 Best Moments,” noting, “Producers Bloodshy & Avant and singer Andrew Wyatt provided the perfect sonic accompaniment for the ominous weather. What made this performance a highlight for the weekend was their introduction of various ambient electronic sounds that lifted and carried listeners within the bridge of tracks like ‘Black and Blue’ and ‘A Song For No One.’”

NORTH AMERICAN TOUR 2016:

AUGUST:

22           Berlin, Germany                           Postbahnhof

23           Munich, Germany                        Technikum

24            Lausanne, Switzerland               Les Docks

26           Zurich, Switzerland                      Zurich Openair

27           Charleville Mezieres, France      Cabaret Vert

28            Boulogne Billancourt, France   Rock En Sein

SEPTEMBER:

17           Baltimore, MD                              Rams Head Live

18           Philadelphia, PA                           Radio 104.5 Summer Block Party

27           Boston, MA                                   House of Blues ^

28           New York, NY                                Radio City Music Hall #

29           New Haven, CT                             College Street Music Hall

OCTOBER:

1              San Diego, CA                              CRSSD Festival

2              Austin, TX                                     Austin City Limits Music Festival

3              Albuquerque, NM                       El Rey Theatre ^

5              Tempe, AZ                                    Marquee %

6              Los Angeles, CA                           Shrine Expo Hall #

7              Tucson, AZ                                    Rialto Theatre ^

9              Austin, TX                                     Austin City Limits Music Festival

# with Charles Bradley & His Extraordinaires

^ with Zella Day

% with St. Lucia